Build a Substack that earns trust, not just clicks
Build a platform that feels personal, where your voice, expertise, and stories create meaningful connection and credibility.
The landscape has changed.
I've spent 15 years in social media, and what worked before doesn't work now.
People are tired. Tired of shallow influencer content, of endless ads, of being funneled and optimized.
What they want now is different: real voices, real depth, real trust.
Not polished. Not templated. Personal.
This is why Substack works – when you do it right.
This is what I believe:
Your content doesn't need to be louder. It needs to be truer.
You don't need to post more. You need to say something that matters.
You don't need a bigger audience. You need the right people who actually get what you do.
Forget the algorithm. Write for the person who needs to hear exactly what you have to say.
Build slow. Build real. Build something you're proud of.
BOOKING JAN & FEB 2026
Substack Strategy Audit
A deep dive into what's working, what's not, and what to do next.
I'll look at your positioning, content, structure – everything. You get a full written report with honest feedback and clear priorities.
1:1 Power hour
One call. 60 minutes. Total clarity.
Come with your questions – leave with a plan.
Pocket Mentoring
Six weeks of async support via Voxer.
No live calls. No scheduling. Just me in your pocket – for strategy questions, gut checks, and real-time guidance when you need it.
Trusted by 300+ happy clients
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"Andi’s ability to see the bigger picture and articulate it clearly gave me both permission and momentum."
"I feel lighter, clearer, and much more aligned in my creative path."
Kristen Warms - Writer, Herbalist, Consultant
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"She's direct, experienced, and knows exactly how to turn "interesting ideas" into "this is what we're doing together."
Constanze Munz - Strategic HR Leader and Writer
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"Andi sees things with rare clarity."
“Her analysis, copy suggestions, visual assessment, and future post ideas were exactly what I needed. She’s the best."
Karen Gordon - Couples Therapist, Writer -
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"Her insights went deep."
"Andi helped me clarify my positioning from something quite broad to something much more niche. Everything she shares is cohesive and ladders up to the bigger story."
Anna Drabik - Co-Founder: Masters in Relationship, Writer: Substack Project Love
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"Andi's insights were game changing for me."
"Andi understands the trajectory, not only of where Substack is going but where it has been to provide unmatched strategic insights to support your vision."
Anar Joshi - Founder of LOTA
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"I left the call with real clarity and genuine excitement."
"Andi gave me honest feedback and practical suggestions I could realistically implement on Substack, and even spotted opportunities in my brand that I hadn’t seen myself. "
Dina Hassan - nutritionist, writer & graphic designer
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"Andi told me the truth."
“She highlighted what I'm doing well, why I hit a point of stagnation, and what I could do to advance in the direction I'm aiming for."
Michelle Breana - Sacred Mirror, Spiritual Architect + Creator of A Healing Dose
Hey, I’m Andi!
I'm a mom, content strategist, and writer based in Budapest – building an international business in my second language.
I've spent 10 years running my own business. Before that: journalism, blogging, social media management – always somewhere at the intersection of content, strategy, and storytelling.
Here's what I've learned:
The best content doesn't come from posting more. It comes from living, then writing about what you've lived. Learning something real, then sharing it. Having a point of view that's actually yours.
Short-form content entertains. Long-form content builds trust.
I'm here for the long game.
Want more?
I write weekly about trust-based content, Substack strategy, and building a business that actually fits your life.
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